SPORTO 2024 Conference: Brand Partnerships in Focus

Only 30 days left till SPORTO 2024 Conference. We are pleased to introduce guests from leading brands, who will share their expertise on forging successful collaborations in sports. Get ready to dive deep into innovative brand strategies, storytelling, and exclusive talks.

With the 2023/24 season, LALIGA has kicked off a new era through a naming rights partnership with the number one franchise in the sports video game industry, EA Sports. Don’t miss insights with Pedro Oliveira Cortez de Miranda, Senior Sponsorship Manager at LALIGA. He has over 20 years of experience in the fields of marketing and branded content in organisations such as Telefónica, Microsoft and Real Madrid.

Paddy Carberry is the Head of Sports for the Guinness brand globally. He was integral to landing the global deal for Guinness and the Premier League, and works with Guinness marketing teams across the world to bring this partnership to life, as well as the Guinness Men’s and Women’s Six Nation rugby partnerships.

Sports summer 2024 brought the UEFA EURO 2024 and the Paris Olympic and Paralympic Games. How did some of the brands leverage sponsorship platforms locally and internationally? We will discuss strategies, challenges and lessons from major events with Alenka Potočnik Anžič, Head of Marketing at Hisense Europe, Tanja Dimitrova, Head of Sponsorship at Lidl Slovenija and Niko Kušar, Head of Advertising at Telekom Slovenije.

Register now to secure your spot and take advantage of valuable networking and industry insights. 

Tickets More Information

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Kontakt
SPORT MEDIA FOCUS, d.o.o.
Dragan Perendija (Head of Strategy)
E-Mail: dragan.perendija@sportmediafocus.com
Web: sportmediafocus.com